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Marketing
Strategy

Five Step
Branding

Methodology
1. Project plan
2. Information harvest
3. Visual articulation
4. Brand realisation
5. Implementation

With the brand agreed the implementation of key corporate and marketing deliverables is agreed, project planned and artworks commence/completed. Brand guidelines finalised and master identity files created for client/vendor use.

Brand briefings Q&A planned for key staff members/team leaders to explain the brand rationale and importance of maintaining synergy across all executions.

     
   
     
 
 
   
  4. Brand realisation
  3. Visual articulation
  2. Information harvest
1. Project plan